During the class we discussed our research into various posters. I mainly discussed how to compose, how to use colour, etc. One of my favourites was Paul Rand, whose creativity I introduced in the class. He has created many famous logos and he doesn’t shy away from rich colours. In addition, the colours he uses are all of the same brightness.
In addition, the colours are all of the same brightness, so the image itself is very harmonious.
I then started to draw 20 more drafts of the poster for the final work. Some of these were also inspired by Paul Rand’s text.
I have created 20 posters mainly inspired by creative posters, text posters and commercial magazine cover posters. The text part of the creation was mainly influenced by Paul Rand’s work.
I have experimented with snakes to represent the letter L, which is an attempt at pictograms. I also experimented with drawings that simulate sound. For example, if see is pronounced the same as sea I would draw the sea. And I see you is like an association with ICU.
For the creative posters, I was inspired by the textbooks in moodle. I will try to use intricate nails and silk threads to show the sense of bondage that I want to show in my final work. Also inside the nails I will hide snakes and fearful people.
Finally, for the magazine style, I chose a simple style. Just using models and text, I think this is influenced by fashion magazines like Vogue. I tried painting single posters to show the people and the whole snake decoration. I also tried drawing multiple people to show the different ways and angles of the snake decoration. Finally I also drew posters with just the snake decorations and text, which is more like the posters for magazines such as Natural Science. I wanted to try and show just the artwork itself.
I ended up going through a lot of experiments and I think they all made sense. It gave me an insight into the different styles and focus of the work that could be presented in different formats. After this draft has been drawn I will be able to think more fully about what I want to show.
Viola 